Designing with intention. Refined by taste.

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Neo Classical Pilates

A Sculptural Brand Identity

 

NEO CLASSICAL PILATES

Developed in collaboration with Ricardo Imperial, the identity elevates the studio’s classical roots through a sculptural logotype and modernist restraint. A warm, neutral palette, refined typography, and architectural rhythm create a grounded visual world shaped by alignment and intention.

Role: Co–Art Direction & Brand Identity Design

 
 
 

Identity Overview

A visual language shaped by materiality, rhythm, and form — merging architectural quietude with a modern Pilates ethos.

 
 
 
 
 
 
 
 

A cohesive brand world that feels elevated, minimal, and quietly dynamic across digital, print, and spatial touchpoints.

 
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I’m a graphic designer and art director crafting refined visual worlds for beauty, lifestyle, and wellness brands.